SMEG is of course the design brand among household appliances. Especially in Germany. That is its brand essence. Nevertheless, at the end of the Consumer Journey it makes sense to point out once again that such a SMEG refrigerator is also technically top of the line. But of course you do that in a "SMEGGY-WAY". For SMEG Germany we designed and realized these films exclusively for Otto.de.
The advertising agency and marketing consultancy supports companies and businesses that want to revise, rethink or realign their strategic communication in general or for a specific product group. Kirsten Gnue: "In Creative Tissue Sessions, we develop successful ways for your communication together, in close contact with the core of the problem" dube + partner did the shooting, created the corporate design and designed and realised the website.
Who wants to read a long manuals today. Especially when it comes to such intelligent home helps as the Roxxter from Bosch. Therefore, we animated here, for each immediately available, the instructions for commissioning, fast and understandable.
The "German Brand Award" conceives and awards brands holistically. With its criteria and competition categories, it takes account of the diverse facets of professional brand management: The prize is awarded in the "Excellent Brands" and "Excellence in Brand Strategy and Creation" competition categories. On the recommendation of the jury, the honorary prizes "Brand Manager of the Year" and "Personality of the Year" are awarded annually.
Home Connect is the digital brand of B/S/H, which in the form of an app connects all home appliances and much more. Communicating the benefits of it will be a big challenge. We got through the idea and implementation in a pitch. Home Connect Brand Manager Nadine Singh-Glinski describes the challenge on the occasion of the IFA 2018: "The aim of the IFA appearance is to create awareness for the platform as well as a first image of the Home Connect brand."
Hundreds of thousands of Syrian refugee children live in the Lebanese-Syrian border area at the subsistence level in makeshift tent cities without access to education. The generation, which is to rebuild its country after the war, grows up in illiteracy, without perspective and as easy victims for extremist groups. The tent school builds schools for children in Lebanese refugee camps. We support the tent school this year with several campaigns and a new logo. #wirmachenschule – join in!
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